Fazenda Bom Retiro
THE CLIENT
Fazenda Bom Retiro is a luxury enogastronomic tourist complex based in Bom Retiro, Brazil.
THE CHALLENGE
Create their brand strategy and visual identity, identifying the singularities of the brand, also promoting an elegant and luxury communication.
THE SOLUTION
From the slogan: conquer and enchant the world by creating new horizons, we developed a luxury brand but also with a farm touch, bringing the proximity of the countryside to the identity. The colors are based on the farm’s charming sunset, the stamps bring the rustic touch and make a balance with the sophisticated typography of the brand system.
SERVICE
year
Brand Strategy
Visual Identity
2021
project developed by fatfacestudio
ART DIRECTION:
Luiz Pegoraro
GRAPHIC DESIGN:
Natália Beatriz Barreira & Victoria Pretto
PROJECT MANAGEMENT:
Natália Beatriz Barreira