Hihello Media

THE CLIENT

Hihello Media is a creative consulting firm based in the United States. They specialize in delivering entertainment that people want to watch, talk about, and share, reaching millions of viewers across various platforms.

THE CHALLENGE

The challenge was to design a visual identity that reflects Hihello Media's informal, cool, and practical aesthetic. The brand needed to strike a balance between professionalism and playfulness, aligning with their mission of fostering close, friendly relationships with collaborators.

THE SOLUTION

We developed a versatile logo with bold typographic contrasts, symbolizing the balance between a professional yet fun brand identity. The slogan, "We just wanna work with friends," was central to the design, reinforcing the approachable and personable nature of Hihello Media. To further enhance the identity, we created custom illustrations that support the brand’s visuals and established a warm, inviting color palette. The chosen typography for institutional use is minimalist and modern, adding a layer of seriousness to the brand applications while maintaining a fresh and dynamic feel.